Playable ads have emerged as one of the most popular ad formats among apps and brands, offering premium user experience, accessibility, and superior conversion performance. However, producing playable ads is expensive and time-consuming, hindering scalability. To address this challenge, we've launched the Playable Ad Editor on the Playturbo creative platform.

The Playable Ad Editor now provides advertisers with a zero-coding, drag-and-drop online editor to easily create personalized playable ads and it is compatible with the leading ad networks.

Playturbo is a self-service, element-based creative platform designed for producing playable ads.

1. Zero-coding, beginner-friendly, and zero learning curve

2. Wide range of design assets at your fingertips

Differentiate your brand from competitors by utilizing our creative platform's library of premium images, text, background music, videos, and effects.

Playable ads built with Playturbo can be exported and deployed across all the major ad networks, including Mintegral, Facebook, Google, Unity, AppLovin, and Vungle. You can also adjust the ad's language, device orientation, and package size, making it easier to reach a global audience.

Games, apps, eCommerce, and brands can all benefit from our playable template library. Our expert team offers in-depth insights, helping you to gain more attention, clicks, and conversions.

Our creative platform allows you to save your playable ad as a template, enabling automatic replacement of assets including CTA buttons, characters, skins, background music, game difficulty, and text content. This feature will facilitate the creation of multiple variations for A/B testing.

Playturbo allows advertisers to track various in-ad interactive points, giving deeper insights into user behavior. Advertisers can then use this data to further optimize their playables accordingly and improve UA effectiveness.

Many top advertisers have already utilized Playturbo's Playable Ad Editor for creative production. including popular brands like Duobite, XMiles, Triwin, and more.

"It really takes time to adjust playables' package size and device orientation for various ad networks, especially for the global UA campaigns," said Yiping Cai, the co-founder of Duobite Games, "Playturbo really helps us reduce time and effort on creative production, which we appreciate a lot."

Playable ads produced by Duobite Games using Playturbo

"With the launch of the Playable Ad Editor, Playturbo now covers the entire process of playable production - from zero to hero," said Stella Zhu, the Head of Playturbo and Creative Director of Mintegral. "A variety of advertisers can benefit from Playturbo, including those who customize their ads through the Playturbo team, or those who wish to produce playable ads in-house."

How Playturbo helps with your playable production:

1. Playable Ad Editor: Advertisers can build up their own playable from scratch with the drag-and-drop editor

2. Playable Ad Templates: Quickly create high-quality ads with our premium pre-made playable ad templates

3. Customized Playable Ad: You can use the platform to adjust and export multiple variations in seconds